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Yachtsponsorship.com Launches Dedicated America’s Cup News Page

Now that there is real interest in the America's Cup again and the stories are a more palatable mix of sailing, personalities, competition and racing instead of the grotty detail ...

Extreme Sailing Series 2009 Media Numbers.

The Extreme Sailing Series Europe, previously known as the iShares Cup have released their media analysis of the 2009 season. The organisers, OC Events should be congratulated, not only for ...

Happy New Year. Top 10 stories of 2009.

By the time this post goes out via our daily email, Australia and New Zealand will have already left 2009 and the 'noughties' behind. It's been an interesting year and ...

World Yacht Racing Forum 2009 Articles

Over the last few weeks, we have been writing up our insights from the World Yacht Racing Forum. These articles are a combination of notes made during the presentations and ...

Volvo Ocean Race Media Figures Show Importance of Digital.

Here's a question. Would you rather know for sure that you have 1,060,973 people watching your event or imagine that you could have 1.327 Billion? The Volvo Ocean Race have ...

Business

alt text Audi Add Mascalzone Latino to their Sailing Sponsorship Portfolio.

Audi continues to pursue its ‘cherry picking’ approach to sailing sponsorship... 

alt text Audi Med Cup Media Value Study Values Coverage at 24.9 Euros.

More Sailing media value numbers, this time from the The Audi MedCup circuit. The... 

alt text World Match Racing Tour Announces Vietnam as New Venue for 2010.

The new management of the World Match Racing Tour have a stated aim to make the series... 

alt text Yachtsponsorship.com Launches Dedicated America’s Cup News Page

Now that there is real interest in the America’s Cup again and the stories... 

alt text Oman Sail Announce BAE Systems Sponsorship.

The growth of sailing in emerging markets is giving sponsors more options when it... 

alt text America’s Cup Fans Might See More than Ever thanks to Media Innovations

Now that the two teams contesting the 33rd America’s Cup have been told that... 

alt text Cowes Week Unbundles its Sponsorship Packages to Attract New Backers.

One of the top tips for rights holders at the World Yacht Racing Forum last December... 

alt text Ainslie’s Sponsorship Tip – The Personal Touch is Everything.

Raising sponsorship is a tough business. Even when times are good, sponsorship is... 

alt text America’s Cup An Important Part of the Yacht Racing Industry.

In seven days, the 33rd America’s Cup will be sailed off Valencia. The event... 

alt text British Brand Backs Weymouth & Portland National Sailing Academy.

While on the face of it, chocolate might not seem like an obvious sponsorship fit... 

More Business Posts

Americas Cup

alt text Valencia Weather Imposes Injunction on America’s Cup 33 Race One.

Race one of the DOG match between Alinghi and BMW ORACLE was scheduled to be held... 

alt text Emirates Team NZ Drop Volvo Ocean Race Plans in Hope of New Cup Attempt.

Emirates Team New Zealand boss, Grant Dalton has told NZ Media that the team will... 

Dedicated America's Cup Page

Open 60

alt text Velux 5 Oceans Race Will Study Athlete Performance.

Professional sport is a large driver of research and development and sailing is one... 

alt text Sailing Record Attempt Delivered 93:1 ROI, But What About ROO?

Twitter remains a strange, misunderstood tool to many, but occasionally you come... 

More Open 60 Posts

Volvo Ocean Race

alt text Emirates Team NZ Drop Volvo Ocean Race Plans in Hope of New Cup Attempt.

Emirates Team New Zealand boss, Grant Dalton has told NZ Media that the team will... 

alt text Volvo Appoints New Commerical Director – Greg Miall

We are big fans of the Volvo Ocean Race. The last edition of the event saw huge professionalism... 

More Volvo Ocean Race Posts

Louis Vuitton Trophy

alt text Audi Add Mascalzone Latino to their Sailing Sponsorship Portfolio.

Audi continues to pursue its ‘cherry picking’ approach to sailing sponsorship... 

alt text Emirates Team NZ Drop Volvo Ocean Race Plans in Hope of New Cup Attempt.

Emirates Team New Zealand boss, Grant Dalton has told NZ Media that the team will... 

More LVT Posts
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