The Need for Speed. Macquarie Innovation and Greenbird Fly.

The speed records keep tumbling. Just as we were getting used to 50 knots as a standard, a wind powered vehicle (albeit running on land) has been clocked at 126.1 miles per hour.

On the morning of March 26th, on the ‘dry’ Lake Ivanpah, The Ecotricity Greenbird driven by British engineer, Richard Jenkins smashed the world land speed record for wind powered vehicles. The Greenbird clocked 126.1 mph (202.9 km/h) , eclipsing the old, American held, record of 116 mph , set by Bob Schumacher in the Iron Duck in March 1999 at the same location.

The physics on water are a different thing altogether, but Australian sailors Simon McKeon and Tim Daddo who made history in 1993 with the Lindsay Cunningham designed Yellow Pages, leapt back into the history books Thursday night when Macquarie Innovation powered down the Sandy Point speed course near Wilsons Promontory in Victoria, at an average speed of 50.43 knots.

It’s certainly a different form of sailing but for a sponsor delivers great images, and incredible brand associations of technological innovation, world beating teamwork and excellence.

Watch the Ecotricity Greenbird