Some good sponsorship news from the UK. OSTAR competitor Oscar Mead has announced that ‘King of Shaves’ will be the primary sponsor of Team Oscar Mead. Oscar, 18, has been enlisted in the King of Shaves Young Blades programme, and King of Shaves & Azor logos will be displayed on the mainsail of his J-105 yacht.
Oscar is one of the UK’s top up and coming solo and shorthanded sailors,and is officially confirmed as the youngest entrant in the 2009 OSTAR Oscar has a long term goal to be a race winning contender on the start line of the race all singlehanders want to compete in, the Vendee Globe round the World Race – Oscar’s target is 2016! Will King, Founder & CEO of The King of Shaves Company Ltd. comments:
“Sailing transformed my life as a teenager, and I learned many important life and management skills whilst teaching sailing at the NSC in Cowes in the mid 1980’s. King of Shaves has had a long history of association with sailing on the Isle of Wight – ‘The Small Island’, and having sponsored Cowes Dinghy Week between 1998-2000 & 2005-8, as well as being a Platinum Partner in the Gipsy Moth IV project run by David Green, the then CEO of the UKSA, we’re delighted to be able to put some wind in Oscar’s sponsorship sails, and wish him well in the forthcoming OSTAR”.
Oscar’s blog gives a little insight into how he managed to do the deal.
A few months ago I wrote an email to a guy called Will King who runs a company making razors and mens grooming products….I had known of the brand for a few years as King Of Shaves sponsored Cowes Dinghy Week a few years ago and I sailed in the regatta in my 49er, anyway, to cut a long story short Will answered my email personally the next day, put me in touch with his “people” (just like in the movies but “Team” Oscar Mead is me (and my Dad!!) so people on my side were limited to 2! ) and within a few weeks we had a deal and my little boat now has King of Shaves logos on the bow and a MASSIVE “AZOR” logo on the mainsail.