International Moth Worlds – A New Extreme Sailing Sponsorship for PUMA

PUMA will follow up their successful extreme Volvo Ocean Race with the title sponsor of the International Moth Worlds 2010. The event, to be known as PUMA 2010 International Moth Worlds will be held March 8-15, 2010 in Dubai.

Between 50-70 of the dynamic boats are expected to compete, all branded with the signature PUMA cat.  The Moth Class draws sailors of Olympic and America’s Cup caliber and is quickly becoming a premier dinghy class.

Antonio Bertone, PUMA Chief Marketing Officer said:

“During each stopover along the Volvo Ocean Race route last year, the PUMA Moths drew so much attention because of their agility and speed, they became a great addition to the PUMA Ocean Racing team. We are proud to continue our partnership with one of the fastest growing small boat classes in sailing. The Moth’s require extreme skill to sail but also bring a sense of fun to the sport, something that is a perfect fit for the PUMA brand.”

PUMA became involved with the Moth Class during the Volvo Ocean Race 2008-2009, having PUMA branded Moths sailed in port during each of the eleven stopovers around the world. During the adventure around the world, PUMA’s Moths were sailed by ISAF Rolex Sailor of the Year Anna Tunicliffe, US Laser sailor Brad Funk, former Moth World Champion Rohan Veal and Swiss Moth sailor Arnaud Psarofaghis. Both the Moth Class and PUMA bring a new enthusiasm to sailing, attracting top sailors and non-sailing spectators.

Event Organiser and Moth sailor Chris Graham said:

“The Moth Class is delighted to have PUMA sponsoring the 2010 Moth World Championships in Dubai. The Moth class is growing so fast, attracting the best dinghy sailors in the world and putting them in one boat against each other. Along with PUMA’s entry into the world of sailing, we feel that the synergy between Moth sailors and PUMA is a perfect fit. Both PUMA and Moths share a love for fast, exciting and very high caliber sailing matched with a sense of fun an friendliness off the water.”