The Money or The Race – Volvo Ocean Race Announces Abu Dhabi Stopover.
Posted by Sailing Sponsorship Editor on Mar 17, 2010 in Business, Middle East, Volvo 70 | Comments Off
The reality of modern professional sport is that money dictates much of the decision making process. That’s not news, but some decisions highlight just how much the sporting agenda is reliant on commercial backers in the parts of the sport where organisers have to attract funds from third parties and not rely on rich owners.
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