Estate Master Sponsorship Provides Belcher and Page Flexibility. 3

By Lynn Fitzpatrick

Martin Hill is CEO of Estate Master and one of the greatest Belcher & Page London Challenge 2012 supporters. Malcolm Page is the logistics manager and trimmer for Estate Master’s flagship marketing vehicle, its Farr 40 team. Both teams compete in Asia, the Middle East, Australia and Europe where over 1,300 companies use Estate Master’s real estate valuation software. The teams also compete in North America, which is an expansion market for Estate Master.

It’s no coincidence that the company uses sailing as a marketing platform. A passionate sailor, Hill, is theEstate Master Farr 40 team’s skipper and he and Page won a gold medal in the Tasar at the 2009 Master Games in Sydney. Page rates the win right up there with his other medals. “Martin spent two months training in the boat, and we sailed a textbook style regatta. It was a credit toMartin to show his skills and commitment in an unfamiliar environmentand a perfect example of the business innovation and skills that he uses everyday.”

Says Hill of the Tasar experience; “The old man’s gold medal is definitely a highlight for me as it shows our quickness to take on challenge, our preparation effort (both in Malcolm’s research, preparation and fine tuning of the boat), our training and our attitude in the regatta. Mal’s philosophy all along was, ‘Let us just sail our race and do our best.’ I didn’t even know wehad won the gold medal when we crossed the line.”

Page has been working with Hill and Estate Master for 5 years. “I’m extremely fortunate to have such an understanding employer,” says Page. “As you can imagine, training and competing at this level in the 470 Class is time consuming and keeps me away from home and out of the office for extended periods of time, especially as the Olympics draws near. Martin (Hill) understands and is as flexible as Gumby when it comes to preparing for the Olympic regatta. He is one of the first to say that to be competitive in sailing you need the backing of a team. All of the sailors on his team are grateful for his support, friendship and dedication to the sport. He is a great mentor.”

Page manages the team logistics from a mobile phone and his laptop when he is home in Australia or traveling. There have been times when major Farr 40 regattas overlap with 470 regattas, as was the case with this year’s Farr 40 Word Championship in Caso de Campo, Dominican Republic. It was early enough in the quadrennium that Page raced with the Estate Master Farr 40 team while Australian 470 training partner, Will Ryan, substituted for him in the 470. Belcher and Ryan won Semaine Olympique Francaise, one of the ISAF World Cup regattas.

While Hill and Estate Master understand and tolerate flexible schedules, they demand dedication, preparation and application of science from the sailing team and in the powerful and easy to use property software solutions for property acquisition,disposition, development, management, appraisal and valuation that theyhave developed. Estate Master and its sailing team are leaders in their fields and play a significant role in showcasing Australia’s sailing talent on a world stage.

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