IRC

Royal Southern Launches New Race with Sponsorship Support.

In 2012, the Royal Southern Yacht Club will celebrate its 175th Anniversary. In a country where the average life expectancy of a business is 12 years, the Royal Southern continues ...

New Cowes Week Sponsor Helps Relaunch Online Offer

Aberdeen Asset Management Cowes Week has a new website, and it’s pretty good. The site is simple, clean, easy to navigate and most importantly is designed to understand that the event ...

Audi End Sponsorship Deal with Sydney Harbour Regatta.

Audi Australia, a long-time supporter of sailing, has anounnced that it will not renew it’s sponsorship deal with the Sydney Harbour Regatta organised by Middle Harbour Yacht Club (MHYC). The ...

Mount Gay Rum ‘Regatta Rum’ For Aberdeen Asset Management Cowes Week.

Some product categories always seem to stay with sailing. Sailors are desirable consumers for companies selling financial services, cars (that can tow), clothing and apparel and even accounting software. Spirits ...

Quantum Become Title Sponsor of Key West Race Week

Will the America’s Cup‘s return to American soil create a sustainable professional sport of sailing in the USA? Probably not – at least in the short term. Could a national ...