Perth 2011 Sailing World Championships Sign Up Tag Heuer and Jessica Watson
August 20, 2010 by admin
Filed under Australia, Business, Olympic Classes, World Championship
The Perth 2011 ISAF Sailing World Championships have announced that TAG Heuer will be the Official Time Keeper for the event. Organisers have also signed up Jessica Watson as one of several ambassadors for the event. Competition amongst watch-makers in the sport of sailing is fierce. Rolex invest heavily in sailing, as do Omega, Hublot [...]
Skandia To Use Sailing in Consumer Marketing Campaign.
August 19, 2010 by admin
Filed under Olympic Classes, Olympics, Sponsorship Activation, United Kingdom, video
There are certain sponsors who really make a difference to a sport. When Skandia sponsored Cowes Week, they did it properly, adding a level of professionalism and commercialism that the regatta has struggled to replace. Last week, the investment company backed the 2nd annual Sail For Gold regatta in Weymouth as part of their sailing based promotional [...]
Appointments: LOCOG Announce Core Olympic Sailing Team
July 30, 2010 by admin
Filed under Appointments, Olympic Classes, Olympics, United Kingdom
We don’t normally cut and paste articles, but this one from the official ISAF site is fairly self explanatory. The London 2012 Organising Committee (LOCOG) has appointed its core Sailing team which will deliver the Olympic and Paralympic Sailing events at Weymouth and Portland in the summer of 2012. Each member of the four person [...]
Harken Continue Sponsorship of CYCA Youth Sailing Academy
July 29, 2010 by admin
Filed under Australia, Business, Olympic Classes
Harken will continue its sponsorship of the Cruising Yacht Club of Australia (CYCA) Youth Sailing Academy for another two years. The deal provides identical hardware to the 10 Elliot 6.0m boats used by the YSA. Garry Lock, Managing Director Harken Australia said: ‘It is Harken’s commitment to assist the talents of up and coming sailors [...]
Perth 2011 Announces Fairfax Digital as Local Media Partner.
July 23, 2010 by admin
Filed under Australia, Business, Olympic Classes, Olympics, World Championship
Perth 2011 have teamed up with Fairfax Media to promote the Sailing World Championship to an Australian audience. Director of Commercial Operations Darren Beazley has announced that the event will partner with WAtoday.com.au, who will become a silver level sponsor and official online partner to the regatta. Mr Beazley said: “Two of our main aims at Perth [...]
