International Yacht Paint has announced that it will become the title sponsor of Katie Miller’s Figaro II. The sponsorship will include Katie’s 100 Mile Double Handed Race campaign. As well ...
Changing Boat Designs for World Match Racing Tour Does the world of yacht racing need any more designs? Perhaps a silly question – the sport of sailing is at least ...
The ‘Little America’s Cup’ is an event that has a small and loyal fanbase in the world of sailing. Whatever the PR people at the real America’s Cup want you to ...
Sailing is one group of sports that provides sponsors with the opportunity to be highly targeted with their messaging. Yacht classes are almost a pre-forma segmentation of the marketplace with ...
The UK has shown that when they want to win something, provided they can find the investment to fund the development, they can create great sports professionals. Sports like Cricket ...
