PUMA Ocean Racing Will Build New Volvo 70 Close to Home.

Puma Ocean Racing will sail the next edition of the Volvo Ocean Race in a new boat. The team has announced that the new Volvo Open 70 will be built by New England Boatworks Inc. The build is ‘local’ to the team’s headquarters. The design for the new generation round the world race yacht will be [...]

Walker and Boag Announced as Abu Dhabi Volvo Ocean Race Principals.

While we were down in Cowes, there were some big sailing business stories announced. The Abu Dhabi Tourism Authority (ADTA) has announced ‘officially’  that two-time British Olympic medallist and past Volvo Ocean Race skipper, Ian Walker, will take the helm for the emirate’s debut in the next edition of the race. Walker’s business partner Jamie [...]

Sharon Tuff Joins the Volvo Ocean Race Commercial Team.

Despite the UK having lost the HQ of the Volvo Ocean Race to Alicante, the event is keen to try and raise sponsorship revenue from the market. Organisers have continued the pattern of recruiting a commercial team from outside of sailing, announcing that Sharon Tuff has joined the Volvo Ocean Race as Head of Commercial [...]

Volvo Ocean Race Adds Legends Regatta to 2011 Programme.

The Volvo Ocean Race has become one of the most professionally organised and successful yacht racing events in the world, but the commercialisation of the race has not pleased everyone. There will always be some who like to get nostalgic about the past and reminisce about how it was better when it was ‘The Whitbread’. [...]

New Volvo Ocean Race Trophy Will Not Come From Crowdsourcing.

Crowdsourcing has become trendy in recent years. The concept, helped along by viral communication techniques, calls for a task to be outsourced to the ‘crowd’ rather than have it done in-house. Crowdsourcing works on a couple of levels – firstly, the company gets exposed to a more diverse range of ideas, the winning design can [...]

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