During the 5th Commodores’ Forum of the International Council of Yacht Clubs (ICOYC) held last year at the Royal Freshwater Bay Yacht Club in Perth, the attendees discussed sponsorshipfrom the point of view of Yacht Clubs as event organisers. The following is taken from the ICOYC newsletter published in July. ‘Five lessons learned’ when dealing […]

5 Top Clubs Give 5 Top Tips on Sponsorship

Hamilton Island Race Week must be wishing they had got some sponsorship from QANTAS for their latest PR stunt. The regatta is hosting some of the world’s best sailors, but also some valuable silverware. The carbon footprint and airmiles of the America’s Cup has been added to, with a flight to […]

America’s Cup Flys First Class to Australia

Audi Australia, a long-time supporter of sailing, has anounnced that it will not renew it’s sponsorship deal with the Sydney Harbour Regatta organised by Middle Harbour Yacht Club (MHYC). The title sponsorship has run for five years. Audi says it is looking for new sponsorship opportunities within Australian sailing. In May, Audi […]

Audi End Sponsorship Deal with Sydney Harbour Regatta.