The Wave Muscat Sponsorship Boosts Mirsky’s 2011 WMRT Hopes.
When Mick Doohan retired from MotoGP, with 5 World Motorcycle Championships under his belt, the rights holders of the championship – Dorna – went looking for a new Australian star. ...
Australia
Zhik Do Title Sponsorship Deal for SB3 World Championship
Following on from their title sponsorship of the Moth World Championships in January, Australian clothing brand Zhik will become the title sponsor of the SB3 World Championships to be hosted ...
What Can the America’s Cup Learn from F1 2011?
The new deal America’s Cup, which perhaps for the first time is aiming to appeal as much to spectators as it is to team-owners, has set expectations high with regards ...
Jessica Watson to Skipper Youth Rolex Sydney Hobart Crew
While the America’s Cup aims to make sailing cool for ‘young people’ by promising a youth America’s Cup sometime after the current guys have moved onto the 72 foot version ...
Perth 2011 Do Travel Deal With QANTAS. But…
You might imagine that with the return on investment tourism authorities are looking for from sailing events, there would be more end-to-end thinking about how to link travel with sailing. ...
