Volvo Ocean Race Radio. USP Content Appointed.

While some ‘old’ media struggle with the emergence of digital platforms, Radio is not one of them. In fact, as broadband becomes more widespread, and radio stations can broadcast via the internet to larger audiences than ever before, audio is more important than ever as part of the suite of […]

Camper Sponsorship of NZ Extended to America’s Cup

On the heels of the announcement that PUMA would be the Official clothing partner for the America’s Cup and ORACLE Racing, Emirates Team NZ have announced that their partner for the Volvo Ocean Race, CAMPER will also support the Kiwi team’s America’s Cup challenge. The Mallorca based shoe company helps to leverage […]

Green Comm Racing To Use America’s Cup to Promote Sustainability

The 9th team to enter the mix for the 34th America’s Cup has been announced. The entry of The Real Club Nautico de Valencia (RCNV) and Green Comm Racing brings the number of boats competing in the support raced (the America’s Cup World Series) to 10. On the face of it, […]

Santander - 2014 Olympic Classes Sailing Event

2014 ISAF Sailing Worlds To Be Hosted by Santander. 1

It seems that hosting a sailing event is the thing to do if you are a tourism organisation looking to promote your marine activities and lifestyle. At the professional end of the sport, events like the World Match Racing Tour and the America’s Cup World Series are looking for new […]

Video: Knut Frostad – Could Sailing Team Owners Make Profits?

[cleeng_content id=”529813310″ description=”99 cents or 10,000 hours. The path to being an expert can be easy or hard. ” price=”0.99″] 8 Business Of Yacht Raching Questions. Part 3.3 – Knut Frostad The next in our series, questioning the leaders of the sport of sailing about how the business of yacht […]