Volvo Renew Sponsorship of Indian International Regatta.

It’s sometimes easy to forget that Volvo make more than cars. In the West, the company’s sailing sponsorships are usually associated with their towing vehicles, but like all good sponsors, Volvo tailor their message based on the market they are in and the renewed sponsorship of the India International Regatta is all about buses. Volvo will [...]

Volvo Follow Up Visit to India With Sponsorship of India National Regatta.

The Volvo Ocean Race raised a few eyebrows when it included India in the last edition of the Round the World race. Traditionalists shook their heads and muttered about the Southern Ocean, but those with a more global view saw the move as being essential to build the sport of sailing in developing markets with [...]