Corum Activates Redonda Race Sponsorship With YouTube.
May 1, 2009 by admin
Filed under Antigua Race Week, Caribbean, Marketing Technology, Sponsorship Activation, TP52, video
It you haven’t got the message yet, the web and digital technology will change the way sailing is delivered to its audiences forever. Traditional media will have to work very hard to keep people interested in their generic products that try to appease everyone while (almost) anyone with a video camera and a microphone can [...]
Stanford Scandal takes wind out of Antigua Sailing Week Sails.
February 18, 2009 by admin
Filed under Antigua Race Week, Caribbean
Antigua is having a rough time at the moment. As if the murder last month of yacht skipper Drew Gollan was not enough, the famous Antigua Sailing Week looks set to lose it’s title sponsor. Sir Allen Stanford, has been charged with an alleged $8 billion dollar fraud by America’s SEC.
America’s Securities and Exchange Commission [...]
Antigua Race Week 2009 Format Changes
August 27, 2008 by admin
Filed under Antigua Race Week, Caribbean, General
The Stanford Antigua Sailing Week continues to attract top racing boats from around the world to compete for the Lord Nelson’s Trophy. Following on from a successful 2008 edition, a new Race Committee was appointed to review the event and chart the way forward – a new format for 2009.
The 2009 edition will sail off [...]
