Camper Extend Sailing Sponsorship to the Audi Med Cup.

Camper have extended their sailing sponsorship to the Audi Med Cup after recently announcing their backing of Emirates Team NZ in the next edition of the Volvo Ocean Race. Organisers of the Audi Med Cup for TP52 yachts, World Sailing Management have announced the Spanish shoe company as the official sponsor of the third event [...]

Keeping the Crowds Happy At the Audi Med Cup.

Given that most sailing events happen too far out to sea to see, organisers are starting to think more about how to entertain those who are not on the boats, but who are enthusiastic enough to come and watch. After all, what’s the point of bidding for an event if the only people who are [...]

Audi Med Cup Announces Live Streaming.

A couple of weeks back, the SportBusiness New Media conference made a big deal about a game of football that was streamed live. People who follow football, especially the national team just expect that the game will be shown on live television, even if it’s restricted to pay channels. For more niche sporting events, like [...]

Audi Sponsors All4One to Compete in Audi Med Cup.

Despite the brief rule of Multihulls in the last America’s Cup, those with pretentions to the next edition have returned to monohull racing. The Audi Med Cup has announced that another ‘America’s Cup’ team will join TEAMORIGIN and Emirates Team NZ competing in the 2010 cup. Series title sponsor Audi will sponsor the Franco-German ALL4ONE [...]

Emirates Team NZ Announce Gill as Official Technical Clothing Partner.

Following the collapse of New Zealand based marine clothing supplier Line7 last year, several high profile teams have been in the market for a new official clothing sponsor, including Emirates Team New Zealand. The NZ America’s Cup challenger has announced that the new official technical clothing supplier will be Gill. The word technical suggests that [...]

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