Dalton Looks Outside of NZ for Sponsorship.
New Zealand has always ‘punched above its weight’ when it comes to sailing. Considering that the country only has 4 million people, the success of NZ in sailing is remarkable. ...
Audi Med Cup
TeamOrigin Add the Audi Med Cup to their 2010 Campaign List.
It’s been a busy week for TeamOrigin – the UK sailing team backed by Sir Keith Mills. So busy in fact, that the news of partnering with the Carbon Trust ...
Fernando Íñigo on the Sponsorship Benefits of the Audi Med Cup.
It’s September, which means that for the next 12 weeks or so, companies will be looking at their marketing budgets for 2010 and listening to pitches from all kinds of ...
Competitions Don’t End With the Prize Giving. Quantum Activate…
One of our favourite integrated sponsorship campaigns – Quantum Racing in the Audi Med Cup is showing how a ‘simple competition’ can be mixed with social media to create great ...
Audi Med Cup Sets Calendar for 2010
The Audi Med Cup has locked in it’s dates for 2010, but hasn’t released the venues for next year’s competition. The series made the announcement at The Portugal Trophy regatta ...
