Oman Air Sponsorship of Majan Sailing Record Pays Off.
Savvy sailing sponsors know that return on invesment (ROI) for sailing can be increased by using the asset – the boat – for as many days in as many events ...
Savvy sailing sponsors know that return on invesment (ROI) for sailing can be increased by using the asset – the boat – for as many days in as many events ...
While some in the sailing world have grumbled about Jessica Watson’s record attempt, the young Australian has managed to do something that no other professional sailor has managed for a ...
AMEinfo.com reports that Oman Air, the national carrier of the Sultanate of Oman, is happy with its sponsorship of the Oman Sail project after visiting the Cowes Week. The company has declared ...
Record attempts are risky sponsorship vehicles, however – if the record is broken then the rewards can be enormous. There are other advantages of sponsoring a record attempt over a ...
A couple of weeks back, Cam Lewis was in Rome, greeting the world’s press as the friendly face of the new America’s Cup. His love of multihulls is well known, ...