World Championship


J. P. Morgan Adds Falmouth Finn Festival to Sailing Sponsorship Portfolio

J.P. Morgan Asset Management will add to their sailing sponsorship portfolio by becoming the title sponsor of the Finn Gold Cup 2012. The company, which sponsors the Round the Island Race and British Olympic sailor Ben Ainslie, will support the Falmouth Finn Festival, which includes both the British National Finn […]


Zhik Do Title Sponsorship Deal for SB3 World Championship

Following on from their title sponsorship of the Moth World Championships in January, Australian clothing brand Zhik will become the title sponsor of the SB3 World Championships to be hosted by the Royal Torbay Yacht Club, UK in May 2011. Zhik has a strong sponsorship presence in Olympic classes and […]


Perth 2011 Do Travel Deal With QANTAS. But…

You might imagine that with the return on investment tourism authorities are looking for from sailing events, there would be more end-to-end thinking about how to link travel with sailing. In reality, even though the name of the host-city is on the website or the bow or the spinnaker, there is […]


Santander - 2014 Olympic Classes Sailing Event

2014 ISAF Sailing Worlds To Be Hosted by Santander. 1

It seems that hosting a sailing event is the thing to do if you are a tourism organisation looking to promote your marine activities and lifestyle. At the professional end of the sport, events like the World Match Racing Tour and the America’s Cup World Series are looking for new […]


Property Developers Peet Sponsor Perth 2011 Sailing Event

As sailing becomes more closely aligned with developing venues, specifically marine infrastructure and waterfront property, more property companies are getting behind the sport. High profile examples include the Monsoon Cup, finale of the World Match Racing Tour and partnership between Muscat the Wave and the Extreme Sailing Series winning Oman Sail boat. […]