New WIKI Yacht Racing and Sailing Database Launched.

Pilote Media have launched a new project to capture knowledge about yacht racing and the sport of sailing. The sports marketing company who publish the authoritative Yachtsponsorship.com and DARK BLUE BOOK, have created the resource to help those in the industry and those looking for information about the sport of sailing. The WIKI based website allows anyone with knowledge to update, [...]

Social Media – Threats and Opportunities. Part 1

The Sportbusiness New Media conference was held in Manchester on Wednesday. I was invited to speak on a panel entitled “Opportunities and Threats of Social Media.” The questions asked of the panel were slightly different from the brief, so the delegates present heard different answers to the ones below, but here are some of my [...]

Yachtsponsorship.com Launches Dedicated America’s Cup News Page

Now that there is real interest in the America’s Cup again and the stories are a more palatable mix of sailing, personalities, competition and racing instead of the grotty detail of legal posturing, we have launched a standalone page for news about the 33rd Edition in Valencia. As well as YachtSponsorship.com’s unique opinion and insight, [...]

Happy New Year. Top 10 stories of 2009.

By the time this post goes out via our daily email, Australia and New Zealand will have already left 2009 and the ‘noughties’ behind. It’s been an interesting year and an even more interesting decade. Thanks to you for reading and helping Yachtsponsorship to achieve huge growth in 2009. I am always thrilled to find [...]

Pilote Media at the World Yacht Racing Forum. #WYRF

Pilote Media, publishers of Yachtsponsorship.com and the DARK BLUE BOOK will be in attendance at the 2009 World Yacht Racing Forum in Monaco, to be held at the Grimaldi Forum on December 9-10. The Who’s Who of yacht racing will be in town to discuss many of the issues that are affecting the sport as [...]

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