Puma Announced As Official Clothing of AC Officials.
If you are going to have an event featuring big cats, you might as well get your sponsors’ iconography to match. The America’s Cup have announced that PUMA will be the Official ...
Posts Tagged ‘ACEA’
Grant Dalton Speaks Out on the America’s Cup
Emirates Team New Zealand boss, Grant Dalton knows more than most about what’s really going on with the America’s Cup. In a wide-ranging interview with Sailing Anarchy, Dalton has put ...
Garmin Signed Up as America’s Cup Electronics Partner
With just weeks until the first America’s Cup World Series event in Cascais, the people responsible for somehow recouping the costs of the revolutionary approach to television via commercial partnerships ...
Superyacht Owning America’s Cup Spectators Sorted.
The America’s Cup is known throughout the world as the sport of billionaires and captains of industry. For 150 years, the people who have contested the cup have been those ...
America’s Cup Web Policy More MLB than F1
The protocol governing the 34th America’s Cup contains a few rules that seem to go against the stated goals of developing America’s Cup teams into commercially viable and sustainable businesses. ...
