J.P. Morgan Asset Management will add to their sailing sponsorship portfolio by becoming the title sponsor of the Finn Gold Cup 2012. The company, which sponsors the Round the Island ...
How do you make your sailing event touch the widest group of people possible? One way is to make as many spectators as possible engage through social media like Twitter ...
Raising sponsorship is a tough business. Even when times are good, sponsorship is often a misunderstood part of the marketing mix. There is perception by some, that sponsorship is just ...
