Round the Island Race Shows Heritage Can Grow Sailing Audiences.
How do you make your sailing event touch the widest group of people possible? One way is to make as many spectators as possible engage through social media like Twitter ...
Posts Tagged ‘video’
The America’s Cup Starts Doing Some Marketing.
With about 8 weeks to go, the America’s Cup have started to do some marketing. The Cup has a shiny new heavy metal inspired logo and a grainy, grunge video to inspire ...
Marinepool Launch Extreme Sailing Series Merchandise
In December, the Extreme Sailing Series announced a new deal with sailing clothing brand Marinepool. The 3 year deal means that Marinepool is the official clothing partner of the, now ...
New America’s Cup Boat (Prototype) Launched in Auckland.
The first of the America’s Cup 45 boats, has been launched in New Zealand. The 45 foot version of the wing sail powered catamaran is destined to become the mandated ...
Video: Knut Frostad – Could Sailing Team Owners Make Profits?
8 Business Of Yacht Raching Questions. Part 3.3 – Knut Frostad The next in our series, questioning the leaders of the sport of sailing about how the business of yacht ...
