The Business of Yacht Racing 2010 Review
2010 was a relatively dull year for the world of Yacht Racing. The calendar had no Volvo Ocean Race or Vendee Globe. The America’s Cup in February was a non-event and ...
Posts Tagged ‘Volvo’
Volvo Renew Sponsorship of Indian International Regatta.
It’s sometimes easy to forget that Volvo make more than cars. In the West, the company’s sailing sponsorships are usually associated with their towing vehicles, but like all good sponsors, ...
Volvo UK Activate Sailing Sponsorship Through Round the Island Race.
This weekend. I competed alongside 16,000 other participants in the J.P. Morgan Asset Management Round the Island Race aboard Volvo Team For Life, a TP52 racing yacht helmed by British ...
New Audi Sailing Sponsorship Deal in Volvo’s Backyard.
Yet another sailing sponsorship announcement by Audi, this time in the heart of Volvo territory – Sweden. The Stena Match Cup Sweden takes place on the Island of Marstrand, just ...
Volvo Cars UK Back Team GBR Sailors With Social Media Twist.
What does sponsorship mean for professional sailors? The bottom line is that the less a competitor has to worry about money, the more they can concentrate on training to be ...
